Introduction
Singapore is one of Southeast Asia’s most advanced markets for premium tea and health products. With a sophisticated café culture and strong demand for high-quality beverages, finding a reliable matcha supplier in Singapore is essential for cafés, bakeries, and retail brands.
1. Matcha Market in Singapore
| Factor | Market Status |
|---|---|
| Consumer demand | High in premium cafés, bakeries, online retail |
| Import sources | Japan (ceremonial) & China (bulk supply) |
| Certifications | Organic & Halal preferred |
| Market channels | Premium cafés, retail packs, supermarkets |
👉 Insight: Singapore imports almost all of its matcha, creating strong opportunities for reliable distributors and OEM suppliers.
2. Types of Matcha Suppliers in Singapore
| Supplier Type | Description | Suitable Buyers |
|---|---|---|
| Local Distributor | Imports and resells wholesale matcha | Cafés, bakeries |
| OEM Service Provider | Provides tins, pouches, stick packs with branding | Retail brands |
| Direct Importer | Large wholesalers sourcing from Japan/China | Supermarkets, tea brands |
3. Key Purchasing Considerations
| Factor | Why Important |
|---|---|
| Certification | Halal certification builds consumer trust; Organic is valued in premium retail |
| MOQ | Bulk usually 10–20 kg; OEM requires 500–1000 units |
| Packaging | Bulk foil bags vs tins/pouches for premium branding |
| Price Drivers | Grade (Culinary, Premium, Ceremonial), packaging, order volume |
4. Procurement Process in Singapore
| Step | Buyer’s Action |
|---|---|
| Supplier review | Verify Halal & Organic certifications |
| Sampling | Test 100–500 g before wholesale purchase |
| Bulk order | 10–100 kg for wholesale |
| Import clearance | Customs requires HS code & certifications |
| Distribution | Supply to cafés, retail brands, supermarkets |
5. FAQ
Q1: Can I buy matcha wholesale in Singapore?
A: Yes, through local distributors or direct importers.
Q2: Is Halal certification required in Singapore?
A: While not mandatory, it is highly recommended due to Muslim consumer demand.
Q3: What is the MOQ for OEM matcha packaging in Singapore?
A: Usually 500–1000 tins/pouches.
Conclusion
Singapore’s matcha market is premium-oriented and highly competitive. Businesses should focus on certified suppliers, OEM branding, and retail-ready packaging to capture both café and retail opportunities.